Logo layered onto photos to create WordPress website banner headers
Branding is very important for your website and adding a logo to your photos is one way you can do this. With the help of a Freelance Artworker, she uses Adobe InDesign to typeset a branded logo photo png.
Helen at Renner Cottages asked Sarahjane to create WordPress header banners for their new website. Sarahjane used photos Helen had taken from her mobile phones while out and about on the farm.
Freelance Artworker uses existing styling and branding set up by a Graphic Designer
From InDesign files with existing styling and branding designed in InDesign by Jenifer Rose. Sarahjane created the new exhibition artist catalogue with images and text supplied by M1 Fine Art. Corrections made from Acrobat Reader using the PDF comments tools.
Artworker creates installation diagram in Adobe Illustrator
Drawn over the top of photographs to create a perfect simple outline illustration to use as an installation diagram. These drawings are made as a vector file and can be used in multiple ways either for print and on the web.
Microsoft Excel is limited for creativity and design but InDesign can create company branded tables from your Excel tables. By importing and setting up table styles Sarahjane can quickly change many tables to look the consistent e.g. the same colour and fonts. They can also flow neatly from page to page. Tables are a fantastic way to layout lots of data neatly.
From hotels, golf courses, Spa’s to restaurants requiring literature to be artworked for print or web. Designers in Brighton agencies create beautiful branding, a company’s bespoke style and look.
Sometimes they require an Artworker to help during these busy times, to recreate artwork in all shapes and sizes. This is the stuff designers don’t have time for and it needs an well organised Artworkers full attention.
Web PNG, JPEG and print PDF files created by Sarahjane Jackson
This small family run business required eBay banners, icons and logos designed for there website. Sarahjane created these in InDesign where she was able to save to any type of file required e.g. jpeg or png.
This artwork was then used to create their vinyl window stickers, posters, a gravatar / favicon and some adverts.
I enjoy a challenge and Fruit asked if I would create Microsoft Word templates for University of Cambridge to help standardise their paperwork. The designer had created the rebrand and I copied this style into Microsoft Word. Using headers, footers and styles to create a variety of templates.
Microsoft Word styles are easy to use once you know how. I am also available to teach.
The Propeller designer created the concept pages and I continued the rest of the 91 page booklet from supplied text and images. Using paragraph styles, master pages and object styles to keep this layout consistent throughout. Plus this also help make the layout quicker.
A bid or a tender layout is a huge project. Sarahjane is given a rough Microsoft Word document to import it into InDesign. She uses design corporate brand guidelines and InDesign with master pages and styles to keep the work consistent e.g. fonts, colours, TOC etc. A tender layout is best created a certain way to flow and be amended easily. Tender deadlines become very tight and working late nights and even away from home is not a problem. Amends and sign off are made quicker with the writer beside the InDesigner.
Sarahjane charges by the hour and will keep a detailed timesheet. Based in Brighton but will work anywhere require to get the job done. Please see Sarahjane’s references.
It is always great to work at a printers to see where the print ready artwork goes. We worked with great images and these are the key to a clear eye grabbing POS poster. Simple branding helps create a recognisable style.
Keeping the layout to very strict brand guidelines
Sarahjane rebranded hundreds of product learning guides leaflets into new templates for John Lewis Partnership, one for each item they sell. They have there own in-house team but required someone who could follow strict guidelines and steam through the rebrand. Sarahjane used her advanced skills in InDesign to keep the brand consistent Please see Sarahjane’s references from Image Data Group.
John Lewis Partnership, Freelance Artworker at Image Data Group
A car designer will never build or maintain a car, the mechanic does.
A professional Artworker uses InDesign to its full potential (e.g. master pages, styles, keyboard shortcuts, TOC’s etc.). Creating a clean and tidy print ready layout and will be quicker than a designer. This is excellent for large page documents / catalogues / brochures / reports and tenders, keeping consistencies and to corporate branding. An Artworker will also predict future amends and create the layout accordingly. We also have to be highly organised with studio files e.g. images, word files, amends, each office has its own filing structure. This helps other colleagues pick a project quickly.
Artworker’s enables the designer do what they are good at – DESIGNING!